In the digital age, social media has become an integral part of our daily lives. It enables us to connect with others, stay informed about the latest news and trends, and share our thoughts and experiences with a global audience. With the rise of social media platforms such as Facebook, Instagram, Twitter, and YouTube, businesses and individuals have discovered new ways to reach their target audiences through content creation.
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Fortunately, TESDA recognized the importance of this skill and developed the Content Creation (Social Media) PQF Level III course. This course equips individuals with competencies necessary to create and share content effectively on social media platforms.
Benefits
Here are some of the benefits of taking this course:
- Develop skills in creating engaging and relevant content for social media platforms
- Gain knowledge on the principles and techniques of effective social media content creation
- Learn how to tailor content to specific target audiences
- Understand the importance of branding and consistency in social media presence
- Acquire technical skills in producing multimedia content such as graphics, videos, and animations
- Learn about copyright laws and ethical standards when using content from other sources
- Increase job opportunities for freelance work or employment in digital marketing agencies, media companies, or even as a social media influencer.
The course also includes hands-on activities and real-life scenarios to enhance learning experience. Students will have the opportunity to apply their knowledge and skills in creating actual content for social media platforms.
Units of Competency
This qualification consists of various units of competency, which are as follows:
BASIC COMPETENCIES
- Lead workplace communication
- Lead small teams
- Apply critical thinking and problem-solving techniques in the workplace
- Work in a diverse environment
- Propose methods of applying learning and innovation in the organization
- Use information systematically
- Evaluate occupational safety and health work practices
- Evaluate environmental work practices
- Facilitate entrepreneurial skills for micro-small-medium enterprises (MSMEs)
COMMON COMPETENCIES
- Apply quality standards
- Perform Computer Operations
CORE COMPETENCIES
- Create concepts for social media posting
- Translate concepts into multimedia content
- Propagate content
Sample of Certificate of Completion
Career Opportunity
A person with this qualification is competent to be:
- Social Media Content Creator
Requirements
To enroll in this course, you will need the following documents:
- PSA Birth Certificate
- High School or College Diploma
- Certified True Copy of Official Transcript of Records or Form 137
- Certificate of Good Moral Character or GMRC
- 1 x 1 and/or 2 x 2 pictures
To obtain further details, please reach out to the enrollment site that aligns with your requirements. Kindly note that the criteria may vary.
Tips for Creating Engaging Social Media Content
Here are some simple tips for creating engaging social media content:
- Know your audience
- Use eye-catching visuals
- Be consistent
- Encourage interaction
- Keep it concise
- Use hashtags strategically
- Monitor and respond
- Analyze and learn
These tips can help you create social media content that stands out and engages your audience. But remember, the most important aspect of creating successful content is to be authentic and true to your brand or message. Be creative, experiment with different types of content, and have fun! With these tips in mind, you can effectively reach and connect with your target audience through social media.
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Video: Content Creation Course bubuksan ng TESDA (Tagalog)
Summary
The Content Creation (Social Media) PQF Level III course offered by TESDA provides individuals with the necessary skills and knowledge to create effective content for social media platforms. By enrolling in this course, you can improve your job opportunities in the digital marketing industry or even start a career as a social media influencer. Remember, creating engaging content requires understanding your audience, utilizing eye-catching visuals, staying consistent, encouraging interaction, and continuously learning and improving. With these tips and the guidance of TESDA’s course, you can become a skilled content creator on social media. .
Contact Information
Technical Education and Skills Development Authority (TESDA)
Office Address: BLDG 8, TESDA Gate 2, TESDA Complex, East Service Rd., South Superhighway, Taguig, Metro Manila.
Email Address: contactcenter@tesda.gov.ph
Telephone Number: 8887-7777
SMS Hotline: 0917-479-4370 (text only)
Website: https://www.tesda.gov.ph/
Facebook Page: https://www.facebook.com/TESDAOfficial